Resources

How CMS Platforms Compare

Maintaining a current and relevant site is essential for businesses today.  Letting your website fall by the wayside and your company may be seen as insignificant, outdated and unreliable.  This is why it's important to keep your website fresh and engaging.  To do that, you might find that using a content management system (CMS) might be right for your business. Here's how they compare.


Read More

Organize Your Content With an Editorial Calendar

If we know one thing in the content marketing world, it’s that managing all… that… content… is work. So, how do you go about keeping your content organized? Creating an editorial calendar will help you visualize your content publishing for the year and beyond. The great thing about the editorial calendar is that it is a living document, fluid and flexible.


Read More

Kentico CMS & Chromaflo: A Case Study

Chromaflo, a global provider of colorant technology solutions, needed to expand its international audience. Hileman Group helped Chromaflo take its existing English-only site and extend the reach throughout the world by employing six new languages into the site, all managed through a single CMS solution. In the following case study, we discuss how this client’s need for multilingual capabilities was fulfilled with the right CMS.


Read More

Kentico CMS and B&B Electronics: A Case Study

People’s online expectations have evolved. If the user can’t find useful content in the first few clicks, they will leave your site in favor of a competitor. B&B Electronics, a data communications solutions provider, enlisted the help of Hileman Group to improve the presentation of information on their existing website. 


Read More

5 Misconceptions About Using an Agency

Many customer-driven organizations understand the benefits of marketing. Your company might have the best product out there, but how do you let prospects know about it? Engaging with clients and prospects is key to long-term business success. So, how do you do that effectively? Ever thought about using an agency to help?


Read More