Hile-lights Blog

Customer Appreciation Day 2018: The 10th Inning

Written By: Lea Titas | 04/11/2018  |  0 comments

Last Friday, we hosted our annual Customer Appreciation Day, which also happens to fall on the Cleveland Indians' home opener. It's always a good time, mingling with clients, watching the Indians play right across the street, throwing a pie in the face of one of our executives... and this year was no different. Take a look at a few of the highlights from this year's party.

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#HilemanTakeover - April

Written By: Lea Titas |  04/06/2018  |  0 comments

Hooray! It's Opening Day for the Cleveland Indians! And what better way to celebrate than a Hileman Takeover! Today's lucky guest is Marketing Automation Specialist, Angela Ruggeri! Follow along on Twitter and Instagram all day as she takes us through our Customer Appreciation Day party and all that comes with it (hint: it's cotton candy)!

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GDPR: What You Need to Know

Written By: Chelsea Kiko |  04/04/2018  |  0 comments

Those of us in marketing are no strangers to guidelines, especially when it comes to privacy. On May25, 2018, the EU is upping the ante with the General Data Protection Regulation (GDPR), which requires businesses to protect the personal data of EU citizens in order to "reshape the way organizations across the region approach data privacy."

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The Facebook Privacy Breach and Your Marketing

Written By: Lea Titas |  03/28/2018  |  0 comments

You've, by now, heard about Facebook's data breach with Cambridge Analytica. It's cringe-worthy that Facebook had been remiss in protecting its users' personal data, but what does this mean for the future of marketing on social networks?

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3 Steps to an Actionable Content Marketing Strategy

Written By: Lea Titas |  03/21/2018  |  0 comments

Your content strategy documents what you say, how you say it and who you say it to. Learn how to create an actionable content marketing strategy in 3 easy steps.

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