[infographic] Marrying Traditional and Digital Marketing

By: Kate Penrod  | 03/16/2017

We've heard there's some ongoing war between digital and "traditional" marketing tactics. Businesses are struggling to figure out where to put all their eggs. Our philosophy is, why not have more baskets?  (get it?  eggs... basket?)

But, what's considered traditional and what is digital?  

Traditional marketing tactics include:

  • Print (newspaper, magazine, etc.)
  • Radio / TV
  • Outdoor

Digital tactics include:

  • Email
  • Social media
  • Websites

By supplementing your traditional marketing tactics with digital (or vice versa), you maximize your exposure and get the most bang for your buck. In this infographic, we show you a few examples that work.  




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