There are over 6,000 marketing technology solutions out there in the world; how do you know which ones are right for your organization?
In this new consumer-focused environment, it’s now more important than ever to meet individuals where they are in their journey. The right combination of marketing technologies can help you extend your relationship with consumers, providing a unique and personalized experience, while also allowing you to meet your revenue goals.
In the following webinar, we’ve teamed up with Scott Mowery, Senior Director, Digital Operations at Cleveland Clinic to present the role of MarTech stacks in your organization. Topics include:
- The industry shift of MarTech ownership, from IT to Marketing
- The value of MarTech stack planning
- The components of an effective MarTech stack