As summer quickly comes to a close, it's time to starting planning for 2016. To do that, you have to look at previous marketing campaigns to see what worked, what didn't; what content is reaching your customers, what isn't. What's driving revenue, what isn't. In the following infographic, we illustrate 6 ways marketing automation drives revenue. We hope these points will help validate your business case for 2016.
What points are we missing? Sound off in the comments below!