On Tuesday, we hosted a webinar about the value of MarTech stack planning, alongside Scott Mowery, Senior Director of Digital Operations at Cleveland Clinic. In this webinar, we walk you through the various reasons MarTech stacks are valuable for your marketing efforts and the importance of planning these stacks by understanding the variety and differences between them. Here are the answers to the questions asked in the webinar.
 
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We've all heard how the healthcare industry is evolving. With this shift to a consumer-based approach, there has to be a change in the way healthcare marketers talk to patients. In our latest healthcare eBook, you'll learn the "3 Cs of Healthcare", what the industry evolution means for the healthcare marketer and how to get started on this new marketing frontier.
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There are over 6,000 marketing technology solutions in the world. How do you know which ones are right for your organization? Join us on Tuesday, February 19th at 12:00 PM EST as we team up with Scott Mowery from Cleveland Clinic to present the role of MarTech stacks in your organization. Register today!
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Differentiating between all the elements of visual design can be confusing… even for the people doing it! But, alas, knowing the difference between a mock-up and a wireframe – as well as their benefits – can make all the difference when designing a website. Here, we discuss two important components of website design: sitemaps and wireframes.
 
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