Hileman Group Located In Downtown Cleveland

 Digital Marketing. 
Simplified.

Hileman Group partners with you to deliver measurable results in an increasingly complex world.

What We Do

Marketing

Marketing

From top-of-the-funnel tactics all the way through to conversion, a customized strategy effectively engages your customers to deliver results.

Creativity

Creativity

Concepts to implementation, we craft clean, beautiful messaging at every touch point while delivering a seamless experience.

Technology

Technology

Building integrated technology solutions, tailored to your specific business needs, sets you apart from your competitors.

What Are Microinteractions in UX?

Microinteractions are what happens when a user interacts with a well-designed system and gets some sort of feedback from interacting with said system. They are the small things that make you love an experience or product, but are something you rarely notice. Learn more about them and why they're important to UX.
 


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For Once, Don’t Be Like Beyoncé

Last week, a visually impaired woman from New York decided to sue Beyoncé's management company, citing that her website is in violation of the Americans with Disabilities Act (ADA) because the site is inaccessible for individuals with visual impairments. Will this set a precedent for all websites? 
 


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TL;DR Video Series Episode 1: 23 Principles for Designing More Persuasive Landing Pages

Introducing Hileman Group’s TL;DR (too long; didn’t read) video series, in which we simplify those long-form content pieces into short, concise video snippets. In our first video, we break down “Attention-Driven Design: 23 Principles for Designing More Persuasive Landing Pages” by Oli Gardner of Unbounce. Enjoy!


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Webinar: The ROI of Professional Development

Return on investment (ROI) is one of the most widely used calculations to prove the profitability of an investment. While proving ROI is easy in some aspects of business (example: a software purchase), other times, the ROI can be a little bit harder to calculate (example: professional development).

According to Gallup’s 2017 “State of the American Workplace,” only 33% of employees are engaged at work – meaning, they love their jobs and try to make their companies better every day. But – and this is scary – a whopping 51% of employees are not engaged; they’re just going through the motions.

This lack of attention can seriously affect an organization’s success. So, what can be done?

Fortunately, employee engagement programs can increase an organization’s profits. Happy employees equal productive employees. And providing professional development opportunities is a part of that. In this webinar, Tom Hileman and Valerie Kovacs from First Federal Lakewood will touch on why professional development is important, types of programs and how to get started.
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The Dos and Don'ts of Effective Reporting

Reporting is at the heart of everything we do in marketing. All marketing efforts must be monitored and optimized to improve results. Discover the dos and don'ts of effective reporting, based on our years of digital marketing experience at Hileman Group.


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Webinar: Utilizing interactive content to solve common buyer’s journey pitfalls

Interactive content is a great way to keep a user's attention, but not all interactive content is created equal. While some are best for acquisition, others are just a great way to make boring content interesting. In this webinar, we, along with our partners at SnapApp, present examples of interactive content and how it can be used throughout the buyer’s journey.


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Lets Work Together!

Let's Work Together 
We'd Love to Hear From You!