Resources

9 Marketing Tactics That Will Die in 2018

There’s always talk about the death of traditional marketing. They say consumers don’t pay attention anymore, no longer wanting to be marketed to. And, in a way, that part is true. But, there are always ways to reinvent marketing. And, for every good idea, there are a million not-so-good, or not-good-anymore, ones. We’ve compiled a list of 9 marketing tactics that will die within the next year. RIP, Flash. 


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What Does Your Website Say About Your Brand?

Websites are a lot like first impressions – you only get one, and they say a lot about your brand. Are you getting the most out of your website? What does your site say about you? Take our assessment to find out whether you're a website warrior or it's time for a face lift!


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How Cleveland Clinic Increased ROI with Marketing Automation

In this  case study, learn how a number two hospital was able to better manage their content which helped them increase ROI and reduce their lead-to-patient conversion rate.


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Benchmarking...Simplified

Benchmarks are a way to compare your company’s performance to the industry standard, whether it be top-of-the-funnel tactics (like social media) or bottom-of-the-funnel tactics (sales calls). So, how do you stack up against the industry?


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Marketing Conferences to Attend in 2017

If you have “continuing education” as a line item on your annual career development plan, attending conferences is a great way to immerse yourself learning, network with others and expand your resources. Because you have enough to do, we’ve taken it upon ourselves to compile another list of conferences you should be attending in 2017. Call your travel agent today – thank us tomorrow!


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